Matthew Stein


Matthew Stein Designer Logo
Matthew Stein
Bucks County, PA
P: (610) 442-2432
contact@matthewstein.biz
Creative/Marketing Director & Project Manager
years of agency and in-house leadership and freelance design experience. Recognized by clients and peers for innovative and effective solutions using in-depth knowledge of current marketing trends and platforms.
Creative/Marketing Director & Project Manager
Matthew Stein
Bucks County, PA
P: (610) 442-2432
contact@matthewstein.biz


Work Experience


Freelance

Quakertown, PA

1998 - Current
Website Design, Graphics & Illustration

Full range of creative services, from ideation through production and deployment. Consultations also performed to assist clients in strategizing marketing goals.

  • Designed solutions for clients in the manufacturing, construction, entertainment, candy, pharmaceutical and non-profit industries.
  • Projects included website development, online content, print collateral, photography, illustrated visualizations and product artwork.
  • Art directed packaging for product lines sold at Whole Foods, Bed, Bath and Beyond, Best Buy, Barnes & Noble and FYE.

Agency 345
& Dealer World

Lehighton, PA

Agency 345 & Dealer World

Lehighton, PA

2020 - 2022
Agency Director, Project Manager
  • Accounts included automotive dealerships and services, online fitness, real estate, pharmaceutical, country club and golf products.
  • Co-founded general agency division and trained team; directed website creation and print material for clients; developed branding, conquest, remarketing and drip campaigns across web, social, search and email outreach; scripted and directed video shoots.

Isolator Fitness /
David Leo Advertising

Reading, PA

2019
Assistant Creative/Marketing Director
  • Clients included health and fitness brands, car care manufacturers, therapeutic product retailers and garment printing companies.
  • Produced and directed creative for omni-channel marketing through email and social media campaigns, Amazon.com and Shopify.
  • Implemented project management software and procedures to increase department efficiency and accountability.

KidStuff Coupon Books

Allentown, PA

2012
2019
2012 - 2019
Project Manager, Developer, Senior Designer
  • Public relations tasks included product promotion through online channels and collaborations with recognized influencers.
  • Created artwork and copy for product, website and social media.
  • Coded data-driven system to produce books from CRM data source, as well as content for WordPress-powered website. Solutions succeeded in expediting turnaround time, eliminating errors and increased number of book editions (doubled over a 3-year span).
  • Led management in realigning cross-functional production workflows and trained company for new processes.

Oldies.com

Conshohocken, PA

2003
2012
2003 - 2012
Project Manager, Developer, Senior Designer
  • Multi-faceted company which includes retailer Oldies.com, direct-mail catalog Nina’s Discount Oldies and home video label Alpha Home Entertainment.
  • Responsible for website content, print catalog layouts, product photography, copy writing and coding data-driven content.
  • Created award-nominated artwork and materials for video label. High-level projects included the acclaimed Merv Griffin Box Set.

Klunk & Millan Advertising

Allentown, PA

1998
2003
1998 - 2003
Graphic Designer
  • Firm with diverse clients, including hospitals, universities, manufacturing, construction and not-for-profits.
  • Designed catalogs, brochures, manuals, advertisements, websites, corporate identity, billboards and trade show displays.
  • Responsibilities included sourcing vendors, collecting quotes to establish project budgets, and client presentations.

Education


Kutztown University

1994
1998
1994 - 1998
Bachelors

BFA in Communication Design, with dual concentrations in Graphic Design and Illustration — GPA 3.72

DeSales University

On Hiatus
Masters

Courses in pursuit of Master of Science in Information Systems program with a focus on Project Management. — GPA 4.0

Lansdale School of Business

2008
2010
2008 - 2010
Non-degree

Training in ASP to programmatically access and manipulate databases; Document Object Model / Object Oriented Programming; JavaScript programming; and 2D animation with Adobe applications. — GPA 4.0

Skill Set


PROJECT MANAGEMENT / TEAM LEADERSHIP
WRIKE / MONDAY.COM / TRELLO / TEAMS
GOOGLE APPS / MICROSOFT OFFICE / APPLE PRODUCTIVITY APPS
VISIO / LUCIDCHART / DRAW.IO
ADOBE DREAMWEAVER / ADOBE XD / VISUAL STUDIO CODE
HTML 5 / CSS / JAVASCRIPT / BOOTSTRAP
CMS: WORDPRESS / SQUARESPACE / WIX / SHOPIFY
GOOGLE ANALYTICS / GOOGLE TAG MANAGER
ADOBE PHOTOSHOP / ILLUSTRATOR / INDESIGN
ADOBE AFTER EFFECTS
ACTIVE CAMPAIGN
COPY WRITING & EDITING / INFORMATION RESEARCH

Certifications


Advanced Google Analytics Certification

Google Analytics Individual Qualification

Completion ID: 80511057

Google Ads

Google Ads Search Certification

Completion ID: 45489988

Google Ads Display Certification

Completion ID: 84037617

Google Ads Measurement Certification

Completion ID: 54598067

Google Tag Manager

Google Tag Manager Fundamentals Certification

Certificate of Completion; expires February 2023

Memberships


AIGA - The American Institute of Graphic Arts

AIGA Philadelphia

Member, local chapter of AIGA